You need to ask your designer, photographer, copywriter and illustrator about copyright when they work for you. And you need it in writing. Designers might...

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If you have a registered trademark (word and/or image) then it is protected for 10 years here in Australia and can be renewed... but your...

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If someone copies your material, how will you know? Depending on your industry and competitors, you might be able to monitor some of them... but...

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